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Creativity is the ability to create something new from old ideas and combine knowledge into a system in a way that no one has done before.

Professor of Psychology Barbara Alane Kerr believes that every infant is born with a certain set of creative abilities. However, during life, not all people are determined to develop their own creativity, or simply do not know how to do it.


Starting point — a great idea

Australian writer Markus Zusak rewrote his famous book “The Book Thief” between 150 and 200 times. He changed the order of chapters, wrote from a variety of different perspectives, wrote the story in the present tense narrative, then in the past tense narrative. Three years passed before the novel was published. 


In the photo: Markus Zusak, author of “The Book Thief”.


The writer admitted that he had failed thousands of times during his work, but each defeat brought the moment of publishing a bestseller closer.

Markus Zusak believes that failure motivates people to achieve their greatest successes. Negative experiences make us stronger and better, giving success more resonance.

As a result of his creative approach, Zusak created a book that sold sixteen million copies. The novel was translated into 40 languages, and a movie based on the book was made in Hollywood. 


The secret of creativity

The aforementioned simple example proves the truth: dreams won’t come true if you just think about them. Geniuses come to discoveries by reworking hundreds and thousands of times what was originally created.

Strength and perseverance help to rethink not only ideas, but also oneself as a person. Patient improvement allows perfecting skills and moving forward.


How to create a masterpiece

To find a grain of gold in tons of ore, one needs to make a lot of effort. To develop your genius, you will need to sift tons of soil and sand, and after a while, you will certainly create something useful and important for other people.

How to do it? How to develop creativity and achieve the desired result?

There is a proven tool — Success Framework Workbook — a methodology for achieving success. Workbook provides a systematic experience of successful people based on years of research into their failures and setbacks.

Working with a new business tool will help you see the present and the future from a different angle. Thanks to Success Framework Workbook, you will be able to creatively develop your own business, discovering new opportunities and realizing bold projects.

The most important thing is not to stop, not to quit what you started, but to continue the daily process to reaching the highest point of your creativity.




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Published: 26.04.2023
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